What is your favourite festive holiday film? Love it or hate it, cannot deny that these fuzzy, feel-good movies do not amplify the joy and warmth of Christmastime. But what is a movie experience without popcorn to pair with your classic go-to film?
Cousins and Popcorn Shed’s founders Sam and Laura has always appreciated the humble snack of popcorn and its power to bring people together, enhancing those special moments spent with friends, family and loved ones – be it watching a film, at a picnic, or snacking on road trips. They dedicated themselves to perfecting the treats that is associated with joy and happiness by prioritising flavour and quality, hoping that it will bring their fans as much great memories as it brought to them. Operating out of their namesake garden shed since 2016, Popcorn Shed is undoubtedly a home-grown family-owned business – a true blue Made in Great Britain artisanal brand.
After patiently developing their indulgent popcorn recipes, Popcorn Shed has seven delectable gourmet popcorn flavours. By including nuts, freeze-dried fruit and chocolate to create textures, their attention on texture enhances the taste that we know will step up your snacking game. And their hard work indeed paid off – they have won the “Great Taste Award” for three years running!
Even with a busy holiday season, Popcorn Shed was kind enough to share their story! Here’s what they had to say.
What inspired you to start this business?
We wanted to start a business that would have a positive effect on the world, make people smile and prioritise flavour and quality. We have always loved popcorn as it brings people together; whether that be when watching a movie, sharing with work colleagues or snacking with friends on a long car journey.
What keeps you going?
We have already seen a lot of success and we are inspired to continue to build on the success that we have achieved so far. We know we have a great product and want to ensure it reaches more people!
Who is your role model that gets you motivated as an entrepreneur?
Our role models come from our fathers. They have both come from humble beginnings to come on to own and run their own businesses and are a huge inspiration to us!
What are some of your highlights/challenges since starting your business?
A highlight was definitely launching into Harrods’ within 3 weeks of product launch! A challenge has perhaps been finding a reliable logistics partner – we have been through 3 so far!
If you were to describe your brand in one sentence, what would it be?
Popcorn Shed’s gourmet popcorn tastes better than the competition, is beautifully branded and our pack formats are both unique and eye-catching.
What tips do you have for budding entrepreneurs?
Never be afraid to ask for help/advice for those who have been in the industry a long time and listen – their advice can prove invaluable.
Recommendations of books that you think helped you in your journey?
Tessa Stuart’s Flying Off the Shelves Is a great read for when you have your product in the market and are looking to build brand presence and enhance rate of sale.
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